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Strategic Response Initiatives

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SRI Web Site
Strategic Response Initiatives

SRI, an Albany-based firm that provides procurement and domestic disaster preparedness training and exercise services, came to Menimal looking for a full redesign and build out of their web site.


We started with a logo, discussions on what the key areas of growth for SRI are and some ideas how to make the new web site a valuable resource for their clients. Menimal than studied the target audience and competition as well as SRI's past projects, existing copy and photography. Spending the time to get to know SRI’s goals in the discovery process allowed us to nail down a design that satisfied SRI's goals quickly and effectively. This set the tone and helped us work efficiently throughout the project.

The Nuts and Bolts

SRI needed Web 2.0 features and the ability to keep their site fresh with new white papers, case studies and photo galleries, etc. Menimal suggested the use of Drupal - an open source content management system (CMS).

A Solid Relationship

One of our favorite parts of working with SRI
was their open, honest, and straightforward communication style. Their approach to the project matched ours, and enabled us to do our best work.